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Press Releases - October 08

 
Rajshree Thakur launches Nirula’s first Casual Dining Restaurant - Potpourri in Rajasthan
 
Jaipur, October 15, 2008 : Nirula’s, India’s pioneering quick service restaurant chain, today launched its first Potpourri in Rajasthan in the pink city – Jaipur, located at Crystal Palm Mall. Nirula’s has partnered with South Asian Hospitality Services (SAHS) as their first regional franchisee to set up Nirula’s outlets in Rajasthan.

With a seating capacity of 68, Potpourri offers a salad bar which consists of variety of healthy and tasteful salads for the customers. Nirula’s Potpourri has an extensive menu including Continental, Italian, Indian, Thai and tandoori delicacies at reasonable prices. The famous Nirula’s Ice Creams and Sundaes like the famous Hot Chocolate Fudge and a large range of beverages are also available. With the new Nirula’s Potpourri in Jaipur there are now 7 outlet Potpourri outlets located at Delhi, Haryana and Uttar Pradesh.

Talking about the launch, Mr. Samir Kuckreja, CEO & MD, Nirula’s Group said, “Nirula’s is expanding across India to reach more and more customers. With our first regional franchisee partner South Asian Hospitality we plan to open many more outlets in the state. We are confident that food lovers in the city will enjoy the variety of food choices and the great ambience and service we offer.”

Mr. Parvin Juneja, CEO, South Asian Hospitality, adds, “Nirula’s is the pioneering quick service chain and one of the most admired brands in the industry. We are proud to be associated with Nirula’s group. We had opened our 1st family style restaurant at Polo Victory, this is the second format we have opened. We will together have many more outlets of different formats in the state and take this partnership to new heights.”
 
 
About Nirula’s:
Nirula’s, a reputed name in the hospitality industry, is a pioneer in the family style restaurant business in India having set up the first outlet in Connaught Circus, New Delhi in 1934. Nirula’s operates restaurants under the brand name Nirula’s, casual dining outlets called Nirula’s Potpourri and two hotels. The Group is present in over 60 locations across North India. In June 2006, Navis Capital Partners and Managing Director, Samir Kuckreja acquired the Nirula’s Group of Companies. Navis is private equity fund based in Malaysia, which manages US$ 2 billion in capital commitments. Samir Kuckreja is a respected hospitality and retail professional with varied experience in some of the best-known companies in the world.

About South Asian Hospitality Services (SAHS):
SAHS was established in 2002 with an objective of being the largest and most profitable restaurant management company in North India. In the period of five years, the company has created a conglomerate of some of the reputed restaurants namely Subway, Moti Mahal, Rajdhani and Nirula’s. The company also runs food court by the brand name Food Park. The company is majority owned and operated by Ms Bela Juneja, Director and Mr. Parvin Juneja, CEO of the company.
For further information please contact :
Nirula's:
Perfect Relations: PAshish Mehrishi : 9829058044, Neeti Jain : 9818867004,
Farheen Ahmed : 9818245654
Nirula's - Sugandha Chauhan: 9873183657
 

 

 

 

 
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